Project Overview
Duration: 12 Weeks
Role : UX Researcher / UI Designer
School Project
CIBC is a major Canadian bank offering a comprehensive range of financial services, including personal banking, business banking, wealth management, and investment services. It serves clients through both online platforms and physical branches.
We propose a new feature called "Happy Money" for the existing CIBC app. This feature would help users manage their mood spending—how their emotions influence their spending habits, by providing tools and insights to encourage more mindful and informed financial decisions.

